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Associate- Market Research

Entry Level

Cvent | Marketing | Gurgaon, Haryana

Associate, Market Research

Position Duties:

• Gather and update Prospect and Customer information (through secondary research) to build or maintain marketing database.

• Help company’s strategic objective of evaluating and expanding the MICE market space by conducting advanced and focused secondary research on industry segments and verticals ranging from associations to corporations.

 

• Identify industry trends, competitors and MICE industry trends through market research and Cvent tools.

 

  • Coordinating with Sales and Cross Functions to ensure follow ups on Leads Generated

 

Candidate Requirements:

  • Full Time Graduate in any stream
    • Minimum 1 year work experience is desired; however, freshers with requisite skills may also apply
  • Applicant should have a strong academic background
  • Applicant should have Internet Research Acumen
  • Applicant should have excellent spoken and written English
  • Ability to liaise with cross-functional teams like sales and sales operations
  • Good interpersonal skills and high attention to detail
  • Positive attitude and out of the box thinker
  • Proficient with MS Office, particularly Excel

 

 

Skills & Requirements

Associate, Market Research

Position Duties:

• Gather and update Prospect and Customer information (through secondary research) to build or maintain marketing database.

• Help company’s strategic objective of evaluating and expanding the MICE market space by conducting advanced and focused secondary research on industry segments and verticals ranging from associations to corporations.

 

• Identify industry trends, competitors and MICE industry trends through market research and Cvent tools.

 

  • Coordinating with Sales and Cross Functions to ensure follow ups on Leads Generated

 

Candidate Requirements:

  • Full Time Graduate in any stream
    • Minimum 1 year work experience is desired; however, freshers with requisite skills may also apply
  • Applicant should have a strong academic background
  • Applicant should have Internet Research Acumen
  • Applicant should have excellent spoken and written English
  • Ability to liaise with cross-functional teams like sales and sales operations
  • Good interpersonal skills and high attention to detail
  • Positive attitude and out of the box thinker
  • Proficient with MS Office, particularly Excel