Our Firm



Manager, Sales Analytics


Vertafore | Sales | Denver, CO

Vertafore is seeking a Manager of Marketing & Sales Analytics to join our Sales Operations team.


·         Partner with and support Executive Leadership and Sales Management with annual strategic/business planning by providing analytical insights and analysis

·         Manage and report on sales performance inclusive of sales forecasting, sales bookings, sales activity and historical trending and analysis using companies methodology and automation/forecasting tools

·         Drive standards of performance and specific actions that drive sales growth that is consistent with predefined success criteria for the sales organization; track and report on these activities on a periodic basis

·         Generate weekly forecast methodology and metric reports & provide strategic analysis for internal/field sellers

·         Proactively diagnose the analytics requirements of the sales organizations; design and deliver processes, metrics, and resource allocation for growth

·         Develop comprehensive pipeline/forecast/booking/activity reporting tools via Salesforce.com tools

·         Setup, maintain, and modify sales territories and provide comprehensive analysis of territory alignment decisions

·         Assist in all facets of sales planning, inclusive of quota-setting, headcount and business planning

·         Work with the SFDC team to define business requirements and support the sales organization

·         Assist in defining and developing business intelligence platforms in support of analytics initiatives sponsored by the CFO office.

·         Responsible for the detailed review of Sales performance data, review of deals prior to being booked/invoiced and forecasting future Sales performance.

·         Responsible for financial modeling and statistical studies for Sales department. 

·         Develop and monitor key business metrics, including pipeline analysis, sales productivity measures, and performance measurements

·         Implement processes and controls that ensure effective pipeline management and drive forecast predictability and attainment of revenue and profitability targets 

Skills & Requirements


·         Bachelor’s Degree (BA/BS) in accounting or finance required

·         4+ years of sales analysis and sales finance background

·         Hands-on experience with Salesforce.com CRM highly desirable

·         Must have exceptionally strong Excel, PowerPoint, and general communications skills

·         Strong hands-on experience with dashboards and metrics

·         Strong communication and relationship building skills with the ability to interpret and summarize data to aid management in achieving strategic and operation goals

·         Strong analytical and problem-solving skills including problem identification, analysis, action planning, and execution

·         Demonstrated ability to effectively work cross functionally with all levels of a company, particularly executive management

·         Experience managing personnel preferred

·         High energy, results-oriented achiever, and a team player

·         Ability to work in fast pace and high-growth environment and be willing to “roll-up your sleeves” to drive organizational change