Jessica Cash

Jessica joined Vista Equity Partners in 2017.

She is a member of the private equity Endeavor team. Jessica partners with management teams of small-cap SaaS and technology companies, working to accelerate market leadership, deliver unparalleled value to customers and unlock the potential of company employees. She is actively involved in numerous Vista investments, including current portfolio companies AKUVO, Gatekeeper, Gnosis Freight, MedTrainer, OfficeSpace and RadarFirst.

Before joining the Endeavor team, Jessica led the Vista Value Creation Team’s GTM practice. She also serves as Co-Chair of Vista’s Generative AI CEO Council, which launched in 2023.

Prior to Vista, Jessica spent 14 years at CEB, now Gartner, as Head of Sales & Marketing Solutions New Product Development, where she designed, launched and sold professional services products related to go-to-market. Jessica was also an advisor to CEB Ventures, a program designed to explore and invest in the bleeding edge of technology.